Keep the conversation going

Can we learn anything from the recent (and not so recent) transitions of late night television hosts? In fact we can. There is a lot of insight that can be gained and added to our professional lives.

Moving on isn’t always a bad thing, in fact presenting a fresh perspective is a great way to keep an audience or client. In the article Mark Koziel gives us three points to learn from these retirements.

  • Leveraging technology
  • Supporting emerging leaders
  • Presenting a diverse and broad perspective

I particularly liked the first one.  Koziel describes how the new hosts keep their audience engaged outside of the show with social media. For example, Jimmy Fallon uses twitter to get material for the show, and when haven’t you seen a clip from some show on Facebook – linked from YouTube.

Using these technologies, late night hosts are not only engaging younger audiences, they’re keeping the conversations going beyond the timeframes of their television shows, ensuring publicity at any moment of the day.

Let’s take a moment to reflect on these lessons and find ways to keep our clients engaged in our business. Use social media to keep the conversation going between visits. Keeping us forefront in their mind, will keep steady business coming to your door.

3 Late Night Comedy Trends that Mirror the CPA Profession via AICPA Insights

How to reduce stress at work – AICPA

Feeling burned out? Let’s take a break to recharge our batteries and refocus our work. Sheon Ladson Wilson offers us some advice on how young CPA’s can de-stress their workday.

Wilson offers six points:

  1. Find out exactly what your bosses want from you
  2. Don’t take on too much work
  3. Have reasonable expectations for yourself
  4. Create a more relaxing physical environment
  5. Don’t forget to exercise – and take some time out from work
  6. Give yourself small rewards throughout the day

The first two are particularly interesting. Often times I like to take the ball and run with it, only to find out there was an easier way or my supervisor had different expectations.

[ask] whom she can contact for additional information, how the task was completed previously, and the expected outcome. “I like to know in advance what is considered a good job”

By knowing upfront the task your undertaking you can plan and save yourself a lot of stress. Wilson offers us some practical advice on how to improve our professional lives and life-work balance. So let’s all let out that deep breath and get back to work.

Source: How to reduce stress at work – AICPA